Foundation Course/Sydney

Course Description
Gain a basic understanding of industry issues and key areas such as account management, research, strategy, creative, media and production.

For: Newcomers to the industry seeking an overview of the advertising process, from either the agency or advertiser; Brand Managers, Account Coordinators/Executives, Planning or Media Assistants or new Creatives, Print or TV Production Assistants. 

FIND OUT MORE ABOUT THIS COURSE

2010 Course Fee
$1,569.75 plus GST
$1,345.50 plus GST -  The Communications Council member agencies

TCC Member Agency staff receive a 10% discount. CHECK to check if your agency is a member.

Venue
TBA

2010 Course Dates
Term 1: Thursdays, 04 March - 27 May
Term 3: Thursdays, 02 Sept - 18 Nov

Time
6.00pm - 9.00pm

Head Lecturer


Martin Salkild
After starting his career in radar design, Martin saw the light and moved into advertising with FCB London after completing a Masters in Management Studies majoring in Marketing.

From there it was Australia ahoy to work in account management with FCB, DMB&B, Y&R, George Patterson and most recently Morris & Partners where Martin helped found the agency and run the Land Rover account.

Martin now runs a creative and film production group specialising in the travel and property development industries. Martin also lectures on the Masters of Marketing at UNSW.

Thank you to our 2009 Guest Lecturers:
Todd Alchin, Bellamyhayden
Ben O'Brien, JWT
Simon McCrudden, BMF
Ben Elvy, One For All
James Fearn, Zenith Optimedia 
Liane McGrath, Thinktime
Sarah Salkild, White Agency
Donna Svanberg, Capitol Productions
Rob Willett, One For All
Paul Galesloot, Schawk
Steve Sheppard, Brand Story

 
More Information
Contact AdSchool. Phone (02) 8297 3888 or email: enquiries@adschool.org.au